Van Cleef & Arpels

Service design thinking integrated into luxury retail operations

  • Role: Business Admin / Ops
  • Timeline: 2023–Present
  • Methods: Interviews, Observation, Usability testing, Process mapping
  • Tools: Microsoft Copilot, Analytics, Internal systems
  • -25% manual errors
  • ~50% faster ops tasks
  • Audit scores to 96%

Workflow Redesign & AI-Enhanced Operations

Problem

Manual processes created inefficiency and reporting delays across boutiques.

My Role

Led process mapping & AI tooling integration with leadership and staff.

Process
  • Interviews, audits, observation
  • Copilot-assisted workflow redesign
  • Automation for repetitive tasks
Solutions
  • Standardized workflows
  • Faster, accurate reporting
  • Real-time performance feedback
Outcomes
  • Manual errors ↓ 25%
  • Operational task time ↓ ~50%
  • Better decision speed & accuracy
Reflection

AI + service design turned bottlenecks into scalable systems.

Continuous Improvement Through Feedback Loops

Problem

Changes lacked structured feedback, slowing adoption.

My Role

Built channels for ongoing staff/leadership input and iteration.

Process
  • Usability sessions & ops reviews
  • Cycle-based updates & documentation
  • Cross-team communication rituals
Solutions
  • Living feedback mechanisms
  • Iterative refinement of workflows
Outcomes
  • Annual audit averages ↑ to 96%
  • Reduced rollout friction; higher adoption
Reflection

Embedded feedback sustains quality and consistency.

Applying UX Research to Operational Processes

Problem

Subtle friction in store and client interactions went unseen by standard audits.

My Role

Applied UX research to uncover and remove operational pain points.

Process
  • Interviews & observation
  • Usability testing of tools/processes
  • Synthesis into recommendations
Solutions
  • Improved client-facing workflows
  • Scalable operational improvements
Outcomes
  • Errors ↓ 25%
  • Higher staff satisfaction
  • More consistent client journeys
Reflection

Operations improve when you study them like products.

Aligning Digital Tools, Strategy & Client Experience

Problem

Digital tools weren’t fully aligned with in-store needs and strategy.

My Role

Partnered with leadership to align tooling with experience goals.

Process
  • Strategy workshops
  • Client journey mapping
  • Cross-functional implementation
Solutions
  • AI-powered tools aligned to daily ops
  • Streamlined processes across touchpoints
Outcomes
  • Task time ↓ ~50%
  • Faster reporting & better decisions
  • Elevated client experience
Reflection

Alignment across tools, people, and service wins in luxury.